Skip to main content
Quick Start4 min read

Setting Up Alerts

Configure notifications for visibility changes, competitor movements, and important events

Why Use Alerts?

AI visibility can change quickly as platforms update their models and training data. Alerts help you stay informed about important changes without constantly checking your dashboard, allowing you to respond quickly to both opportunities and threats.

Stay Proactive, Not Reactive

With alerts configured, you'll know about visibility changes within minutes, not days. This early warning system helps you maintain your competitive advantage.

Alert Types

MeasureLLM offers six types of alerts to cover different aspects of your AI visibility:

Visibility Drop

Score decreases by threshold amount

Get notified when your visibility score drops by a configurable percentage (default: 10% or more).

Catch sudden visibility losses before they impact traffic

Visibility Gain

Score increases by threshold amount

Celebrate wins! Get notified when your visibility improves significantly.

Track positive impact of optimization efforts

Competitor Surge

Competitor visibility increases notably

Stay informed when a competitor gains significant visibility for your tracked keywords.

Monitor competitive landscape changes

Citation Lost/Gained

Citation status changes

Track when AI platforms start or stop citing your content as a source.

Protect high-value citation positions

Sentiment Change

Sentiment score changes significantly

Detect shifts in how AI describes your brand - positive or negative.

Catch reputation issues early

New Competitor Detection

New brand detected in responses

Get notified when a new brand starts appearing for your tracked keywords.

Stay aware of emerging competition

Notification Channels

Choose how you want to receive your alerts based on your workflow and urgency needs:

Email Notifications

All plans

Receive alerts directly in your inbox with detailed reports

Instant alertsDaily digestsWeekly summariesCustom email addresses

In-App Notifications

All plans

See alerts in your MeasureLLM dashboard notification center

Real-time updatesAlert historyQuick actionsAlways enabled

Webhooks

Pro & Premium

Send alerts to your own systems for custom integrations

Slack integrationDiscord/TeamsCustom workflowsAPI access

Alert Availability by Plan

Different alert types are available depending on your subscription plan:

Alert TypeFreeStarterProPremium
Visibility Drop
Visibility Gain
Competitor Surge
Citation Changes
Sentiment Change
New Competitor
Webhook Integration

Configuring Alerts

Step 1: Access Alert Settings

  1. Go to your project settings or click "Alerts" in the sidebar
  2. Click "Configure Alerts" or the settings icon

Step 2: Choose Alert Types

Enable the types of alerts you want to receive. Start with the most critical ones and expand as needed.

Step 3: Set Thresholds

Configure when alerts should trigger to avoid alert fatigue:

  • Score change thresholdMinimum percentage change to trigger (e.g., 10%, 15%, 20%)
  • Comparison periodCompare to previous day, week, or custom period
  • Alert frequencyReal-time, daily digest, or weekly summary

Step 4: Select Keywords

Choose which keywords should trigger alerts:

  • All keywords: Monitor everything (may generate more alerts)
  • Priority keywords only: Focus on your most important terms
  • Custom selection: Pick specific keywords manually

Alert Frequency Recommendations

Real-time alertsImmediate notification for each event
Critical keywords only
Daily digestSummary of all changes once per day
Recommended
Weekly summaryComprehensive weekly report
Low-volume tracking

Pro Tip: Avoid Alert Fatigue

Start with daily digests and a 15% threshold. Once you've tuned your alerts and identified which keywords are most critical, switch to real-time alerts for those specific terms while keeping digests for the rest.

Webhook Integration (Pro & Premium)

Send alerts to external systems for advanced workflows and team integrations:

  • Slack: Post alerts to dedicated channels
  • Microsoft Teams: Integrate with your team workspace
  • Discord: Send to server channels
  • Zapier/Make: Connect to 5000+ apps
  • Custom endpoints: Your own API for custom processing

Webhooks send a JSON payload with complete alert details including the keyword, platform, score change, and timestamp.